Nature of Success




•28 principles of success presented in unforgettable nuggets of inspiration •Learn to define goals, manage attitude, embrace change and make a difference whenever and wherever possible An award-winning gift book from Mac Anderson. The format combines breathtaking nature photography, inspirational quotes and real-life stories to reinforce 28 success principles.

Mac’s stories and quotes are presented in an unforgettable way. This book can help you set clearly defined goals, manage your attitude, embrace change, live with gratitude, and make a difference whenever and wherever you can. A great way to thank a friend, an employee, or thank a customer for playing a part in your success. Here’s a small sampling of what you’ll get:

•Bridge the Greatest Gap in Life •Manage Your Attitude •Discover Your Reason for Being •Fail Forward •Set Realistic Short Term Goals •Discover the Power of Kindness •Perfect the Art of Listening •Get Off the Path of Least Resistance Remember success is a journey, not a destination. Enjoy the journey, in the The Nature of Success .

The Nature of Success


The The Nature of Success . It is branded on my brain forever. I simply refer to it as the "fall of '94."

From 1990 to 1993 Successories® grew from $5,000,000 in sales to $45,000,000. We were mailing more than ten million catalogs annually and we were on a roll. The simple concept of "decorate your walls with great ideas" had taken off!

Then Murphy's Law hit us like a ton of bricks. Everything that could go wrong, did. Learn about Nature of Success.

Already own this book? Review it here!

In June, Jim Allison, our CFO, was diagnosed with brain cancer at 47 years old. I was devastated for Jim and his family, and because of Jim's illness, software and fulfillment projects critical to our holiday success were delayed.

As hard as we tried, we couldn't catch up. The rapid growth had outstripped the company's infrastructure and our ability to manage it. It was every entrepreneur's nightmare, and when the dust settled in January... our losses were significant. For a guy that was in the "attitude business," mine was pretty lousy for a couple of weeks.

Help came from Mike Singletary, the Hall of Fame linebacker for the Chicago Bears (currently the head coach for the San Francisco 49ers.) Mike had joined our board of directors the previous year. He knew I was down in the dumps and walked into my office and closed the door. He said, "Mac, we can get through this. This is just a bump in the road. You've taken us to $45,000,000 in just 3 years...and I'll guarantee you one thing - it didn't happen by accident."

As Mike continued to speak, I could feel the goose bumps. I could feel my spine begin to stiffen. I could feel the belief and the courage returning. It was a pivotal moment in my life.

What did I learn about Mac Anderson from that failure? After some soul searching, I came to realize that my strengths were my people skills and creative skills. My weaknesses, on the other hand, were in the details - accounting and operations that were critical to success. I needed to hire people who had been there and done that; so we could rebuild our infrastructure to grow the business again.

It was a very painful wake-up call. I had failed greatly...but from that failure came some of the most valuable lessons in my life.

Failure is a big part of life, but it's how we react to failing that will determine our destiny. If we learn from it and move on, it can help to make us all we can be. If you fear it to the extent that you never take risks, you'll never grow.

The story about "Failing Forward" is one of many in my book The The Nature of Success .

The Nature of Success - $15.95

An award-winning gift book from Mac Anderson. The format combines breathtaking nature photography, inspirational quotes, and real-life stories to reinforce 28 success principles


What's the Big Idea? - $15.95

Have you ever wondered what was the "spark" that was behind some of the most successful businesses?
Read about Mac's own successes as well as 12 other well known entrepreneurs including Howard Shultz (Starbucks), Jeff Bezos (Amazon.com), Sara Blakely (Spanx) and more... Use this book for you and your team to think of new and exciting ways to make your company the next "Big Idea."



Encouragement for Life - $15.95

Encouragement for Life is a collection of powerful, warm, comforting, humorous and always uplifting stories. Thoughts from the pen of NY Times best selling author, Charles Swindoll - one of the most beloved pastors and prolific storytellers of our day. In a world buffeted by storms, conflict, and heartache, Encouragement for Life reminds us of our true source of comfort and hope.


Quotations about Nature
Learn about the Nature of Success

How strange that Nature does not knock, and yet does not intrude! ~Emily Dickinson, letter to Mrs. J.S. Cooper, 1880

I only went out for a walk and finally concluded to stay out till sundown, for going out, I found, was really going in. ~John Muir, 1913, in L.M. Wolfe, ed., John Muir, John of the Mountains: The Unpublished Journals of John Muir, 1938

What humbugs we are, who pretend to live for Beauty, and never see the Dawn! ~Logan Pearsall Smith

Man's heart away from nature becomes hard. ~Standing Bear

How glorious a greeting the sun gives the mountains! ~John Muir

Adopt the pace of nature: her secret is patience. ~Ralph Waldo Emerson

I love to think of nature as an unlimited broadcasting station, through which God speaks to us every hour, if we will only tune in. ~George Washington Carver

Climb the mountains and get their good tidings. Nature's peace will flow into you as sunshine flows into trees. The winds will blow their own freshness into you, and the storms their energy, while cares will drop off like autumn leaves. ~John Muir

God writes the gospel not in the Bible alone, but on trees and flowers and clouds and stars. ~Author unknown, commonly attributed to Martin Luther

I believe that there is a subtle magnetism in Nature, which, if we unconsciously yield to it, will direct us aright. ~Henry David Thoreau

Look at the trees, look at the birds, look at the clouds, look at the stars... and if you have eyes you will be able to see that the whole existence is joyful. Everything is simply happy. Trees are happy for no reason; they are not going to become prime ministers or presidents and they are not going to become rich and they will never have any bank balance. Look at the flowers - for no reason. It is simply unbelievable how happy flowers are. ~Osho

Forget not that the earth delights to feel your bare feet and the winds long to play with your hair. ~Kahlil Gibran

I think it pisses God off if you walk by the color purple in a field somewhere and don't notice it.... People think pleasing God is all God care about. But any fool living in the world can see it always trying to please us back. ~Alice Walker, The Color Purple, 1982

I am not bound for any public place, but for ground of my own where I have planted vines and orchard trees, and in the heat of the day climbed up into the healing shadow of the woods. Better than any argument is to rise at dawn and pick dew-wet red berries in a cup. ~Wendell Berry

And how should a beautiful, ignorant stream of water know it heads for an early release - out across the desert, running toward the Gulf, below sea level, to murmur its lullaby, and see the Imperial Valley rise out of burning sand with cotton blossoms, wheat, watermelons, roses, how should it know? ~Carl Sandburg, Good Morning America, 1928

I thank you God for this most amazing day, for the leaping greenly spirits of trees, and for the blue dream of sky and for everything which is natural, which is infinite, which is yes. ~e.e. cummings

The poetry of the earth is never dead. ~John Keats

I remember a hundred lovely lakes, and recall the fragrant breath of pine and fir and cedar and poplar trees. The trail has strung upon it, as upon a thread of silk, opalescent dawns and saffron sunsets. It has given me blessed release from care and worry and the troubled thinking of our modern day. It has been a return to the primitive and the peaceful. Whenever the pressure of our complex city life thins my blood and benumbs my brain, I seek relief in the trail; and when I hear the coyote wailing to the yellow dawn, my cares fall from me - I am happy. ~Hamlin Garland, McClure's, February 1899

In wilderness I sense the miracle of life, and behind it our scientific accomplishments fade to trivia. ~Charles A. Lindbergh, Life, 22 December 1967

After all, I don't see why I am always asking for private, individual, selfish miracles when every year there are miracles like white dogwood. ~Anne Morrow Lindbergh

The human spirit needs places where nature has not been rearranged by the hand of man. ~Author Unknown

Never does nature say one thing and wisdom another. ~Juvenal, Satires

There is a pleasure in the pathless woods, There is a rapture on the lonely shore, There is society, where none intrudes, By the deep sea, and music in its roar: I love not man the less, but Nature more. ~George Gordon, Lord Byron, Childe Harold's Pilgrimage

You can't be suspicious of a tree, or accuse a bird or a squirrel of subversion or challenge the ideology of a violet. ~Hal Borland, Sundial of the Seasons, 1964

The sun, with all those planets revolving around it and dependent on it, can still ripen a bunch of grapes as if it had nothing else in the universe to do. ~Galileo

I believe a leaf of grass is no less than the journey-work of the stars. ~Walt Whitman

Everybody needs beauty as well as bread, places to play in and pray in, where nature may heal and give strength to body and soul. ~John Muir

Some keep the Sabbath going to Church, I keep it staying at Home - With a bobolink for a Chorister, And an Orchard, for a Dome. ~Emily Dickinson

To sit in the shade on a fine day and look upon verdure is the most perfect refreshment. ~Jane Austen

The sun is the epitome of benevolence - it is lifegiving and warmthgiving and happinessgiving, and to it we owe our thanksgiving. ~Jessi Lane Adams

Good heavens, of what uncostly material is our earthly happiness composed... if we only knew it. What incomes have we not had from a flower, and how unfailing are the dividends of the seasons. ~James Russell Lowell

Nature does not hurry, yet everything is accomplished. ~Lao Tzu

As you sit on the hillside, or lie prone under the trees of the forest, or sprawl wet-legged by a mountain stream, the great door, that does not look like a door, opens. ~Stephen Graham, The Gentle Art of Tramping

Great things are done when men and mountains meet. This is not done by jostling in the street. ~William Blake

To me a lush carpet of pine needles or spongy grass is more welcome than the most luxurious Persian rug. ~Helen Keller

Shall I not have intelligence with the earth? Am I not partly leaves and vegetable mould myself. ~Henry David Thoreau

Joy all creatures drink At nature's bosoms... ~Friedrich von Schiller, "Ode to Joy," 1785, translated from German

Innovative capitalists have tried to rewrite nature, but to no avail. ~Astrid Alauda

What makes the desert beautiful is that somewhere it hides a well. ~Antoine de Saint-Exupery

One touch of nature makes the whole world kin. ~William Shakespeare

I believe in God, only I spell it Nature. ~Frank Lloyd Wright, quoted, 14 August 1966

I can enjoy society in a room; but out of doors, nature is company enough for me. ~William Hazlitt

To one who has been long in city pent, 'Tis very sweet to look into the fair And open face of heaven, - to breathe a prayer Full in the smile of the blue firmament. ~John Keats, Sonnet XIV

Fieldes have eies and woods have eares. ~John Heywood, 1565

You must not know too much, or be too precise or scientific about birds and trees and flowers and water-craft; a certain free margin, and even vagueness - perhaps ignorance, credulity - helps your enjoyment of these things... ~Walt Whitman, Specimen Days, "Birds - And a Caution" (Thanks, Corinne)

In June as many as a dozen species may burst their buds on a single day. No man can heed all of these anniversaries; no man can ignore all of them. ~Aldo Leopold

Nature hates calculators. ~Ralph Waldo Emerson

A sensitive plant in a garden grew, And the young winds fed it with silver dew, And it opened its fan-like leaves to the light, and closed them beneath the kisses of night. ~Percy Bysshe Shelley, "The Sensitive Plant," 1820

Look deep into nature, and then you will understand everything better. ~Albert Einstein

I've always regarded nature as the clothing of God. ~Alan Hovhaness

Nature reserves the right to inflict upon her children the most terrifying jests. ~Thornton Wilder

And this, our life, exempt from public haunt, finds tongues in trees, books in the running brooks, sermons in stones, and good in everything. ~William Shakespeare

The woods were made for the hunters of dreams, The brooks for the fishers of song; To the hunters who hunt for the gunless game The streams and the woods belong. ~Sam Walter Foss

A rhododendron bud lavender-tipped. Soon a glory of blooms to clash with the cardinals and gladden the hummingbirds! ~Dave Beard

My heart that was rapt away by the wild cherry blossoms - will it return to my body when they scatter? ~Kotomichi

The tulip and the butterfly Appear in gayer coats than I: Let me be dressed fine as I will, Flies, worms, and flowers exceed me still. ~Isaac Watts

Human nature is just about the only nature some people experience. ~Abigail Charleson

Nature is my medicine. ~Sara Moss-Wolfe

Those who dwell among the beauties and mysteries of the earth are never alone or weary of life. ~Rachel Carson

Fire is the best of servants; but what a master! ~Thomas Carlyle, Past and Present, Book II, chapter 9

I never had any other desire so strong, and so like covetousness, as that.... I might be master at last of a small house and a large garden, with very moderate conveniences joined to them, and there dedicate the remainder of my life to the culture of them and the study of nature. ~Abraham Cowley

How many stanzas in the springtime breeze? How plenty the raindrops? As He doth please. There is no meter and there is no rhyme, Yet God's poems always read in perfect time. ~Astrid Alauda, "Poems on Nature"

You know why there are so many whitefish in the Yellowstone River? Because the Fish and Game people have never done anything to help them. ~Russell Chatham, Silent Seasons, 1978

Climb up on some hill at sunrise. Everybody needs perspective once in a while, and you'll find it there. ~Robb Sagendorph

What would the world be, once bereft Of wet and wildness? Let them be left, O let them be left, wildness and wet, Long live the weeds and the wildness yet. ~Gerard Manley Hopkins, Inversnaid

That we find a crystal or a poppy beautiful means that we are less alone, that we are more deeply inserted into existence than the course of a single life would lead us to believe. ~John Berger, The Sense of Sight, 1980

Happiness flutters in the air whilst we rest among the breaths of nature. ~Kelly Scheaffer

All I want is to stand in a field and to smell green, to taste air, to feel the earth want me, Without all this concrete hating me. ~Phillip Pulfrey, from Love, Abstraction and other Speculations, www.originals.net

Nature is man's teacher. She unfolds her treasures to his search, unseals his eye, illumes his mind, and purifies his heart; an influence breathes from all the sights and sounds of her existence. ~Alfred Billings Street

There is nothing in the world more peaceful than apple-leaves with an early moon. ~Alice Meynell

Watching clouds roll by on a sunny day Who needs church? Nature is divine. ~Carrie Latet

With innovation and technology, seems we have forgotten to cherish the true beauty the world has to offer. ~A.C. Van Cherub

Nature holds all the answers - go outside and ask some questions - open your heart and listen to the response! ~Amethyst Wyldfyre, AnswersFromYourAngels.com

Some people worry that artificial intelligence will make us feel inferior, but then, anybody in his right mind should have an inferiority complex every time he looks at a flower. ~Alan C. Kay

Let us permit nature to have her way. She understands her business better than we do. ~Michel de Montaigne

A lawn is nature under totalitarian rule. ~Michael Pollan, Second Nature, 1991

Nature will not be admired by proxy. ~Winston Churchill

I am not a lover of lawns. Rather would I see daisies in their thousands, ground ivy, hawkweed, and even the hated plantain with tall stems, and dandelions with splendid flowers and fairy down, than the too-well-tended lawn. ~W.H. Hudson, The Book of a Naturalist, 1919

I'll tell you how the sun rose a ribbon at a time. ~Emily Dickinson

I go to nature to be soothed and healed, and to have my senses put in order. ~John Burroughs

A setting sun still whispers a promise for tomorrow. ~Jeb Dickerson, www.howtomatter.com

Any man that walks the mead In bud, or blade, or bloom, may find A meaning suited to his mind. ~Alfred Tennyson

What a type of happy family is the family of the sun! with what order, with what harmony, with what blessed peace, do his children the planets move around him, shining with light which they drink in from their parent's in at once upon him and on one another! ~Augustus William Hare and Julius Charles Hare, Guesses at Truth, by Two Brothers, 1827

Nature will bear the closest inspection. She invites us to lay our eye level with her smallest leaf, and take an insect view of its plain. ~Henry David Thoreau

Nothing is more beautiful than the loveliness of the woods before sunrise. ~George Washington Carver

Earth and sky, woods and fields, lakes and rivers, the mountain and the sea, are excellent schoolmasters, and teach some of us more than we can ever learn from books. ~John Lubbock

There is a way that nature speaks, that land speaks. Most of the time we are simply not patient enough, quiet enough to pay attention to the story. ~Linda Hogan

Nature rejuvenates so quickly, so completely. Though we often view ourselves otherwise, we are nature. ~Jeb Dickerson, www.howtomatter.com

Breathless, we flung us on a windy hill, Laughed in the sun, and kissed the lovely grass. ~Rupert Brooke

How cunningly nature hides every wrinkle of her inconceivable antiquity under roses and violets and morning dew! ~Ralph Waldo Emerson

The world is mud-luscious and puddle-wonderful. ~e.e. cummings

I walked barefoot - the only way to walk on a muddy road. ~Laurie Gough, "Light on a Moonless Night"

A wise man can do no better than to turn from the churches and look up through the airy majesty of the wayside trees with exultation, with resignation, at the unconquerable unimplicated sun. ~Llewelyn Powys, The Pathetic Fallacy

If the sight of the blue skies fills you with joy, if a blade of grass springing up in the fields has power to move you, if the simple things of nature have a message that you understand, rejoice, for your soul is alive. ~Eleonora Duse

Nature chose for a tool, not the earthquake or lightning to rend and split asunder, not the stormy torrent or eroding rain, but the tender snow-flowers noiselessly falling through unnumbered centuries. ~John Muir

Nature, to be commanded, must be obeyed. ~Francis Bacon, Novum Organum, 1620

Nature cannot be tricked or cheated. She will give up to you the object of your struggles only after you have paid her price. ~Napoleon Hill

In some mysterious way woods have never seemed to me to be static things. In physical terms, I move through them; yet in metaphysical ones, they seem to move through me. ~John Fowles

I've made an odd discovery. Every time I talk to a savant I feel quite sure that happiness is no longer a possibility. Yet when I talk with my gardener, I'm convinced of the opposite. ~Bertrand Russell

Truly it may be said that the outside of a mountain is good for the inside of a man. ~George Wherry, Alpine Notes and the Climbing Foot, 1896

Nature is full of genius, full of the divinity; so that not a snowflake escapes its fashioning hand. ~Henry David Thoreau, journal, 5 January 1856

The mind, in proportion as it is cut off from free communication with nature, with revelation, with God, with itself, loses its life, just as the body droops when debarred from the air and the cheering light from heaven. ~William Channing

Once you have heard the lark, known the swish of feet through hill-top grass and smelt the earth made ready for the seed, you are never again going to be fully happy about the cities and towns that man carries like a crippling weight upon his back. ~Gwyn Thomas

If one way be better than another, that you may be sure is Nature's way. ~Aristotle, Nichomachean Ethics

A wee child toddling in a wonder world.... I prefer to their dogma my excursions into the natural gardens where the voice of the Great Spirit is heard in the twittering of birds, the rippling of mighty waters, and the sweet breathing of flowers. If this is Paganism, then at present, at least, I am a Pagan. ~Zitkala-Sa

One impulse from a vernal wood May teach you more of man, Of moral evil and of good, Than all the sages can. ~William Wordsworth, "The Tables Turned," 1798

You will find something more in woods than in books. Trees and stones will teach you that which you can never learn from masters. ~St. Bernard

And this our life, exempt from public haunt, Finds tongues in trees, books in the running brooks, Sermons in stones, and good in everything. ~William Shakespeare, As You Like It, 1599

Nature teaches more than she preaches. There are no sermons in stones. It is easier to get a spark out of a stone than a moral. ~John Burroughs

Nature is the art of God. ~Thomas Browne, Religio Medici, 1635

The color of the mountains is Buddha's body; the sound of running water is his great speech. ~Dogen

Earth's crammed with heaven, And every common bush afire with God; ~Elizabeth Barrett Browning

Nature never goes out of style. ~Author Unknown

Nature is a writer's best friend. ~Agavé Powers

There is not a sprig of grass that shoots uninteresting to me. ~Thomas Jefferson

Maybe nature is fundamentally ugly, chaotic and complicated. But if it's like that, then I want out. ~Steven Weinberg

To find the universal elements enough; to find the air and the water exhilarating; to be refreshed by a morning walk or an evening saunter; to be thrilled by the stars at night; to be elated over a bird's nest or a wildflower in spring - these are some of the rewards of the simple life. ~John Burroughs



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